Interior design – Aliyah Community Country Club, Tel-Aviv/ Efrat Sela

The guiding line for the interior design process in the new Aliyah Country Club complex was a continuation of the architectural line. A modern line, which respects the international style of the historic building, while thinking about adaptation to the target audience, a young and diverse population living in the area.

The approach was to maintain a clean design to correspond with the structure, the boxes that are separated from each other, and the white louvers covering the outer wall. The choice of colors accompanying the interior design is a natural continuation of the white building, with touches of black and hints of turquoise, the color chosen for the country logo. The wide range of finishing materials in the complex was carefully selected to maintain material, colors, and form harmony. The use repetitions of lines that correspond with the external louvers is repeated in several focal points, such as the choice of the white slatted ceiling in the foyer, the architectural concrete wall with the changing games of lines, or in various carpentry works in the various spaces.

The selection of the furniture was made in fruitful cooperation with the “Pitaro” company. For the public areas of the studio’s floors, furniture with amorphous shapes and round was chosen in soft gray and blue colors to create soft and inviting seating areas. White furniture was chosen for the office workstations.

In the space of the collaborative work complex, which differs from the rest of the studio rooms in its functional nature, a diverse color choice was made, a light and youthful color palette that was carefully characterized by the wide variety of color and material furniture that “Pitaro” company offers. The covering of the colorful wooden bars, as a continuation of the design line in the entire complex, was adapted to the colors of the furniture came to strengthen the uniqueness that characterized the collaborative workspace.